Could Fox News lose its grip on reactionary conservative audiences to Newsmax, OAN?

 Could Fox News lose its grip on reactionary conservative audiences to Newsmax, OAN?


Following widespread reaction Tucker Carlson clarified his stance versus President Trump’s lawyer Sidney Powell, urging her to offer proof of ballot software scams. Wochit

A surge of post-election momentum for pro-Trump networks suggests that Fox News’ status as the primary cable news location of far-right conservative audiences may not be as strong as previously believed.

But it’s uncertain whether current audience development for Newsmax and One America News ( OAN) is sustainable– and experts question whether those networks can entice the kind of advertisers that have actually enriched Fox News.

In the duration leading up to the election and in the weeks thereafter, Newsmax and OAN have attracted a growing audience of reactionary conservatives by enhancing President Donald Trump’s false statement of success and his unfounded allegations of election fraud.

Newsmax, the larger of the 2, appears to have made a damage in Fox News’ ratings since then, although Fox News remains the far-and-away leader.

Bea Peculiarity, a 76- year-old retiree from Colonial Beach, Virginia, said she changed from Fox News to Newsmax after Fox News “pushed Trump aside” by declaring Joe Biden as the winner of the 2020 election.

” I have actually seen Fox News since long before Trump walked down the aisle,” she said. “I’m a Trump fan. I don’t like the method he was treated.”

In the last full week before the election, primetime ratings for Fox News were more than 90 times greater than primetime rankings for Newsmax, according to scores tracker Nielsen.


Sean Spicer’s show will go over the problems of the day each weekday on Newsmax TV.

” Fox News is being forced to actually compete for its audience for the first time in years,” said Matt Gertz, senior fellow at Media Matters for America, a liberal watchdog group that closely tracks cable news.

To be sure, Fox News has actually remained the most-watched cable television news network in primetime, also besting CNN and MSNBC regardless of recent development for those networks.


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Redak staff

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