Sony has revealed a new partnership with rapper and producer Travis Scott, bringing him in as its new “tactical innovative partner” for the PlayStation 5. The new partnership includes a video that features Scott and his Cactus Jack brand, along with the PS5 console and its controller. Sony keeps in mind that it approached Scott after learning that he is a PlayStation fan.
The new collaboration was revealed by PlayStation Worldwide Marketing Senior VP Legendary Lempel on Friday. According to the